UNPRECEDENTED EXPANSION! JAPAN’S AYASAN INDONESIA DOMINATES SOUTHEAST ASIA’S HOME SERVICES MARKET

Unprecedented Expansion! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market

Unprecedented Expansion! Japan’s Ayasan Indonesia Dominates Southeast Asia’s Home Services Market

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Unprecedented Expansion! Ayasan Indonesia Revolutionizes Home Services Across Southeast Asia

Ayasan Indonesia, a Tokyo-based enterprise headquartered in Jakarta, Indonesia (CEO: Kotaro Ise), is making waves in the Southeast Asian market. The company provides a broad selection of home services, from cleaning services to elderly care, and has established a user following exceeding one million since its inception. Notably, Ayasan has expanded its users twofold in the past two years and is aggressively expanding across a multitude of nations in Southeast Asia.




The Southeast Asian babysitter Indonesia home services market is assessed at approximately $15 billion, with the domestic cleaning sector flourishing at an annual rate of 15%, and the babysitting market reaching $3 billion in value. In this fast-growing market, Ayasan leverages premium-quality Japanese standards and a innovative personnel model to steadily increase its market share.

“Our strength lies in integrating Japanese quality control with local expertise with a comprehensive talent network across Asia,” says Kotaro Ise, founder and CEO. With a rich background at Walt Disney and Marriott International, Ise founded Ayasan Indonesia in 2013 with the vision of “uplifting the dignity of blue-collar jobs.” Today, the company has built a team of over 50,000 specialized staff members.



Ayasan’s rapid growth is supported by an aggressive regional expansion strategy. Beyond its base in Jakarta and planned expansion to Bali, the company is also extending operations in several other Asian countries. By 2025, Ayasan aims to expand to nine territories, including Singapore, Malaysia, Cambodia, and the Philippines.

In addition to home-based solutions, Ayasan has established itself in babysitter Indonesia business support, with over a thousand customers including leading global brands. Recently, demand from diplomatic missions and startup companies such as FlashExpress and Gowabi has been on the rise.



“I am assured that even in the age of AI, the role of everyday support solutions will remain indispensable,” asserts Ise. The company features an in-house IT engineering team and is developing an artificial intelligence integration. Furthermore, Ayasan is targeting international deployments, including personnel dispatch to Japan, positioning itself as a leading player in Southeast Asia’s home services market.

Aiming for greater achievements, Ayasan is actively seeking collaborations with investors for its future expansion. With the Southeast Asian home services market expected to surpass $30 billion by 2030, the company’s future developments are garnering increasing attention.

Company Overview
● Details about Ayasan Indonesia
● Headquarters: Sudirman 7.8, Level 16 Unit 1 & 2, Jl. Jenderal Sudirman No. Kav 7-8, RT.10/RW.11, Karet Tengsin, Kecamatan Tanah Abang, Kota Jakarta Pusat, Daerah Khusus Ibukota Jakarta 10220, Indonesia
● Incorporated: January 2013
● CEO: Kotaro Ise

Contact Information
● Phone: +62-878-1999-9193
● WhatsApp: +62-878-1999-9193
● Email: support@ayasan-indonesia.com
● Website: https://www.ayasan-indonesia.com/?ln=en

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